Lead Generation Specialist (inward investment)

Job description

Job title: Lead Generation Specialist (inward investment)
Team: Global Lead Generation
Location: London, flexible with home working hours considered 
Grade: 6
Salary: £48,798 plus £5,000 London allowance
Hours: 35 Hours per week with flexible working options considered 
Status: Full time, permanent
Vacancy ref: R00615
Closing date: 2 May 2025

Be part of building Scotland’s future

In this role, you’ll be responsible for connecting with a wide range of potential investors – from growing companies to large businesses across different industries. You’ll understand your customers’ needs, offer tailored solutions, and promote the benefits of setting up and growing a business in Scotland to help secure their investment.

This is a great chance to build your business and sales skills, deepen your knowledge of different sectors, and make a real impact by attracting investment that creates jobs and supports Scotland’s economy and communities.

The role

We’re looking for a motivated and goal-oriented Lead Generation Specialist to join our London team, focusing on attracting businesses from the rest of the UK and Ireland to set up and grow in Scotland.

You’ll need to confidently engage with senior business leaders, build trust, offer valuable insights to support their decisions, and work quickly to meet lead generation targets.

Key responsibilities

Your responsibilities will include:

• Identifying and connecting with potential investors in major sectors – energy transition, engineering, and advanced manufacturing – with a focus on businesses across the UK and Ireland
• Using creativity and persistence to engage targeted companies through tailored outreach and group activities, including events and high-level networking in London
• Working closely with colleagues and partners across Team Scotland to form virtual project teams that support investors with their needs like funding, property, talent, or research, and help influence their decision to invest in Scotland

Who we're looking for

A skilled communicator, you’re able to develop strong relationships with both colleagues and external contacts and have confidence influencing people at all levels. Networking is second nature to you – you’re comfortable initiating talks with target customers to solve problems and collaborate with others to get results. 

Your resilience, initiative and expertise come from a deep understanding of, and experience in, consultative sales and business development.

Your skills, abilities, and experience should include:

• Managing business-to-business relationships in a complex sales environment, including solving problems, adding value, and influencing senior decision-makers to meet goals
• Experience in at least one of the following sectors: energy transition, engineering, or advanced manufacturing, with the ability to quickly learn and understand Scotland’s main industries to engage confidently with businesses
• Forming, leading and leveraging the resources of virtual project teams to achieve your goals
• Developing and leveraging business networks to identify and secure access to target contacts
• An ability to undertake regular travel within London and the UK to meet with businesses, and to attend networking events outside of routine working hours
  
  

Life at Scottish Enterprise

As one of Scotland’s Top 10 Flexible Employers, we pride ourselves on empowering our colleagues to work when and where they can best deliver their role in support of our corporate plan. Learn more about working with us 

How to apply

If you're interested in this role, complete your application form by Friday 2 May 2025.

Interview dates

• First stage interview (via Teams): week commencing 12 May 2025
• Second stage interview (in-person in London): week commencing 26 May 2025

Our values

Being part of Scottish Enterprise means being open to new ideas and trying different ways of working. We support each other to reach our full potential. We celebrate shared success and learn together when things don’t go so well.  And we always treat each other fairly, with respect and understanding. Together, we are the difference.

Apply now to build your future with us

At Scottish Enterprise, we’re proud to celebrate difference. Diversity of experience and thought is vital to the success of our vision for the future of every community across Scotland. As an equal opportunity employer, we actively encourage applications from a wide range of individuals, irrespective of age, disability, gender reassignment, gender identity and expression, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, and sexual orientation.

We commit to providing any reasonable adjustments required, not only during the application and assessment process but throughout employment with us. 

We have the following networks which are open to all colleagues to help drive inclusion: Disability Positive, Gender Balanced, Multi-Cultural, Multi-Generational, and Pride (LGBTQ+).